I didn’t build my music tech startup with investors, hype, or a viral launch.I built it with strategy, consistency, and inspiration from someone outside the music industry: Jeff Bezos. Yes—the founder of Amazon. While my world was plugins, beats, and creators, his world of logistics and e-commerce taught me the mindset I needed to build something sustainable.Here’s

When I launched Afroplug, I had no investors.No marketing budget.No growth hack playbook. Just a laptop, passion, a clear mission, and consistency. Today, in 4 Years: Afroplug has reached over 100,000 music creators worldwide — and we’re still bootstrapped. This blog post shares the real story behind that growth.And if you’re building something too, my new ebook